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Web Design and Business Solutions Articles


May 19, 2021
5 Mobile website design mistakes to avoid

In this article, we will discuss 5 Mobile website design mistakes to avoid. Mobile optimized website design is crucial nowadays. This is because roughly more than 56.6% of web traffic comes from mobile devices. This number is expected to be bigger than 60% in the coming few years. The other reason you need to make […]

April 28, 2021
4 things you need for email marketing

Email marketing sounds so very complicated and technical, right? It really isn’t, and here’s why. We have developed 4 things you need for email marketing to make it easier for you to build your own email marketing system. Email marketing doesn’t need to be as overwhelming as it sounds. Setting up an email newsletter is […]

April 23, 2021
5 Reasons You Need a Website Management Plan

Your business website is easily as important as your organization's physical location in today’s digital age. That’s without mentioning that the journey to build the website of your dreams may have been a long one, with constant tweaks to make sure it’s exactly how you want it. We will discuss 5 Reasons You Need a Website […]

March 17, 2021
Finding your brand personality

Finding your brand personality, how does excellent branding communicate clearly with your customer? What is brand personality? "Brand" and "logo" are often used interchangeably. However, while a logo may serve as a trademark for a company, it does not represent the whole brand. In reality, creating a good brand identity starts with the development of […]

March 1, 2021
What Does it Take to Succeed in eCommerce in 2021?

What Does it Take to Succeed in eCommerce in 2021? You ask, this article will walk you through the concepts needed to answer this question. eCommerce isn't going anywhere. eCommerce sales skyrocketed to an all-time high during the 2020 pandemic, with nearly 150 million people shopping online for the first time, according to Shopify's Future […]

January 29, 2021
4 Key features of an engaging website

When you first click on your website you have 5 seconds to catch a visitor's attention. You can quickly lose a potential customer if your website is too messy, too confusing, too formal. This article will provide you with 4 Key features of an engaging website to allow you to grow your clients. You want the […]

January 22, 2021
Difference Between a Landing Page and a Website?

We have come across many clients that ask this question "What's the Difference Between a Landing Page and a Website?" In this article we provide you with information that will help you understand the difference. First, landing pages and websites perform very different roles in an organization's online presence, but they often get confused. One […]

November 2, 2020
Psychology of Color in Branding

How does the psychology of color in branding affect your business? You might not realize it, but color plays a vital role in our everyday purchasing decisions. Companies and organizations harness the power of color every day to reap dramatic increases in sales and drive positive brand associations. In many cases, customers fail to recognize […]

October 2, 2020
WordPress Vs. Wix Vs. Squarespace – Which Is the Best Platform for Your Website?

WordPress Vs. Wix Vs. Squarespace you ask? Small business owners have several choices when it comes to the platform upon which they create their website. The problem, however, is which one should you choose? Which of the leading providers is the best option? In this article, we'll be performing a WordPress vs. Wix vs. Squarespace […]

September 4, 2020
5 Ways That Poor Website Design Hurts Your Business

Regardless of whether you have a physical location or an online-only business, 97% of consumers research online before purchasing. What that means for you as a business owner is that your website has never played such a significant role. Clunky, cluttered, and unresponsive web design can leave customers with no option but to go elsewhere.   With that in mind, […]

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